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Anthropology & Good Strategy

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Month: June, 2011

On Schools (Or, It’s Got To Mean Something, Right?)

30 June, 2011 (01:24) | Uncategorized | By: anemilie

I went to see one of the people I respect most in the world speak this morning. He’s not a celebrity (although, I did have a chance to see a REAL celebrity today too, as I did walk by a line of people at the MOA waiting to see some sort of Palin situation. Remind [...]

On Branding (Or, Dating WTF)

24 June, 2011 (16:51) | Uncategorized | By: anemilie

If I’m really really honest about what I really really really think of branding for a moment, here’s what I think (and for the per usual disclaimer, I wrote this post while brain dead and sleep deprived from working on a pitch that was only three … wait, what was that email? Two, days away.): [...]

On Planning (aka Briefs are Stupid)

10 June, 2011 (12:41) | Uncategorized | By: anemilie

I’ve had some really interesting discussions lately with many of the planners in my life. About the pros and cons of freelance planning, “the planning group,” the brief… etc. (Thank you Jen, Josh, Brenna and @CuriousJul- if you had blogs, I’d link the shit out of you right now). Here are some things we decided. [...]